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Know The Shubh Muhurat, Auspicious Days & Time To Buy Gold in 2023

Gold, often referred to as the yellow metal, stands out as one of the most precious metals globally. Widely employed in the crafting of jewellery in India, gold is also considered a valuable asset. While it was once a symbol of prestige in our nation, the perception of gold has evolved, and today, many individuals invest in it, driven by changing attitudes and enhanced purchasing power. Without a doubt, gold is unanimously acknowledged as one of the safest investment options, consistently delivering positive returns for investors.


Presently, most people buy old primarily for ornamental purposes, especially for significant events such as weddings. Considering distinguished and auspicious factors becomes crucial when determining the propitious time for gold purchases. India, being a diverse and cosmopolitan nation, sees individuals from various states holding different beliefs regarding the auspiciousness of acquiring gold on specific days and at particular times. Across the country, people find additional days and occasions as opportune moments to invest in this precious metal, influenced by the cultural and religious connections prevalent in different regions.

Gold is considered one of the most auspicious metals in Hinduism and buying gold on an auspicious day and time is believed to bring good luck, prosperity, and positive energy. The Shubh Muhurat or Auspicious time to buy gold in 2023 is predicted based on the Hindu calendar and astrological calculations. 

In this blog, we will provide details on the Shubh Muhurat to buy gold in 2023 - the auspicious days, nakshatras, tithis, and timings to purchase gold for maximum benefits. Buying gold on these Muhurats can attract divine blessings, luck, and prosperity for you and your family. Read on to know the 2023 Shubh Muhurat for gold buying as per Hindu Astrology and Panchang.

Why is Shubh Muhurta Important?

Astrologers suggest that when acquiring an item of significant value and cost, it is advisable to make the purchase on an auspicious day or during a "Shubh Muhurat." In Hindu Astrology, there is a specific time slot each day known as Rahukalam, associated with the inauspicious planet Rahu. Rahu is believed to induce qualities like lust, greed, and selfishness. The destructive influence of Rahu is most potent during Rahukalam. Consequently, it is not prudent to buy any auspicious items during this period, as the heightened influence of Rahu may lead to increased greed and imprudent decisions.

Best Day to Buy Gold in 2023

The best day to buy gold can vary based on individual beliefs and cultural traditions. In many cultures, certain days are considered more auspicious for gold purchases. Here are a few general guidelines:

Auspicious Days: Some auspicious days on the lunar calendar, such as Akshaya Tritiya in Hindu tradition, are highly favoured for buying gold.

Festival Days: Festivals like Diwali and Dhanteras in India are traditionally associated with the purchase of gold due to their festive and celebratory nature.

Personal Beliefs: The best day for you to buy gold may depend on your personal beliefs and customs. Consulting with an Astrologer or following regional traditions can provide guidance.

Market Conditions: It's essential to consider market conditions and your financial goals when choosing the best day. Ensure that buying gold aligns with your investment strategy.

Ultimately, the best day to buy gold is a subjective decision that should resonate with your beliefs and goals, while also taking into account market factors and personal circumstances.

Know the Which Nakshatra is Good for Buying Gold?


Pushya Nakshatra 2023: Pushya, also recognized as Pooyam, Pushyami, or Poosam, is a Nakshatra in Vedic Astrology, representing a celestial constellation. Astrologers highlight a specific time during the day of Pushya Nakshatra as exceptionally auspicious for financial transactions. Consequently, many individuals choose to purchase gold during this favourable period to meet their needs. Since Pushya Nakshatra occurs multiple times throughout the year, it is advisable to select the most auspicious time for buying gold in 2023.

Scheduled dates for celebrating Pushya Nakshatra in the year 2023:

  • 8 January, 2023
  • 4 February, 2023
  • 3 March, 2023
  • 10 March, 2023
  • 27 April, 2023
  • 24 May, 2023
  • 20 June, 2023
  • 18 July, 2023
  • 14 August, 2023
  • 10 September, 2023
  • 7 October, 2023
  • 4 November, 2023
  • 1 December, 2023
  • 29 December, 2023

Auspicious Days/Shubh Muhurat to Buy Gold in 2023

For most Hindus, Diwali is considered an auspicious occasion to buy gold, rooted in tradition. The significance of this event lies in inviting Goddess Lakshmi into our homes, seeking her blessings for prosperity and good fortune. The day preceding Diwali is dedicated to the celebration of Dhanteras, during which people traditionally invest in valuable home items, gold, or silver. Acquiring gold on this special day is deemed exceptionally fortunate. Dhanteras falls on the thirteenth lunar day of the Krishna Paksha in the Hindu month of Kartika.

Best Time to Buy Gold in 2023: As per Hindu panchang and Jyotish Shastra, there are certain auspicious days in 2023 that are perfect for buying gold and jewellery. Here are some of the Shubh Din or auspicious days to buy gold next year:

Akshaya Tritiya - The most significant day to buy gold in 2023 is Akshaya Tritiya. Astrologers can guide you on an optimal day to acquire gold, also known as "Sona." On the auspicious occasion of Akshaya Tritiya, they strongly recommend investing in gold. Celebrated as a Hindu and Jain spring festival, it is also known as Akti or Akha Teej. According to astrological beliefs, buying gold on this day symbolises success and good fortune. In 2023, Akshaya Tritiya is set to occur on April 22nd.

Diwali/Dhanteras - Dhanteras, an auspicious day in the Hindu tradition, is ideal for buying gold. The demand for gold surged during both Dhanteras and Diwali, with gold coins and jewellery being the preferred choices among consumers. The celebration of Dhanteras holds symbolic significance as it honours Lakshmi, the goddess of wealth. This observance typically takes place in India on the day preceding the Diwali festival.

The first day of Diwali when the goddess Lakshmi is worshipped. In 2023, Dhanteras falls on 10 and 12 November 2023 which is an excellent muhurat to buy gold.

Dussehra - The concluding day of Navratri is celebrated as Dussehra, marking the triumph of Goddess Durga over the demon Mahishasura, symbolising the victory of good over evil. It is regarded as one of the most promising days for purchasing gold. In 2023, Dussehra will be observed on October 24th.

Makar Sankranti - Makar Sankranti marks the onset of the festival calendar and holds great auspicious significance. As a harvest festival, it heralds the beginning of the harvest season, making it one of the most propitious days to acquire gold in 2023. In the year 2023, Makar Sankranti will be celebrated on January 14th.

Vrishabha Sankranti - Falling on May 15, 2023, this is an auspicious Sankranti to purchase gold, especially in the Gaja Hora time.

Ugadi and Gudi Padwa - As per the Hindu calendar, Ugadi and Gudi Padwa mark the commencement of the new year. Despite sharing the same significance, these events are known by different names in various Indian states. Ugadi is celebrated in Andhra Pradesh, Karnataka, and Telangana, while Gudi Padwa is observed in Maharashtra. In contemporary times, there is a growing trend of individuals purchasing gold, considering it a symbol of luck and associating it with success and new beginnings. On March 22, 2023, Ugadi and Gudi Padwa will be celebrated.

Akha Teej - On April 22, 2023, this auspicious festival is ideal for gold buying for marital bliss and conjugal happiness.

Navratri - The Navratri festival is globally recognized, with people worshipping Goddess Durga in nine different forms over nine days and nights. Elaborate pandals or shamianas are erected for the worship of Durga Maa, where her idol is enshrined. Adorned with beautiful clothing and jewellery, Maa Durga is revered during this festive period. The nine days of Navratri are considered highly auspicious, fostering a positive sentiment towards purchasing gold. Many individuals now choose to buy gold and offer it to the Mother Goddess during these days. The upcoming Navratri celebration is scheduled from October 15 to October 24, 2023.

Know the Best Day to Buy Gold in Week

The best day to buy gold in the week can vary depending on individual beliefs and cultural traditions. In many cultures, there is a preference for buying gold on specific days:

Monday: Monday is associated with the Moon, and in some cultures, it's considered an auspicious day for purchasing gold. The soft, soothing energy of the Moon is believed to enhance the positive attributes of gold.

Friday: Venus rules Friday, and it is often linked to beauty and luxury. Many people consider Friday to be an ideal day for buying gold, especially for jewellery.

Thursday: Jupiter's influence on Thursday is associated with wealth and prosperity. Some individuals may prefer to buy gold on this day for good fortune.

Auspicious Days: In addition to specific weekdays, certain auspicious days in a lunar calendar, such as Akshaya Tritiya in the Hindu calendar, are considered highly favourable for gold purchases.

Personal Beliefs: Ultimately, the best day to buy gold in the week depends on your personal beliefs and cultural practices. It's a good idea to consult with a trusted astrologer or follow the customs of your region for guidance.

While these suggestions offer some general guidance, remember that the most important factors in buying gold are your financial goals and the current market conditions. Always ensure that your purchase aligns with your investment strategy and budget.


Best Day to Buy Gold in This Month

The choice of the best day to buy gold in a given month can vary depending on individual circumstances and beliefs. However, some people consider certain auspicious occasions and astrological factors when making their decisions.

In many cultures, festivals and special days are considered propitious for buying gold. It's essential to check the local and cultural calendar for such events. Common auspicious days for gold purchases include Akshay Tritiya, Dhanteras, Diwali, and Pushya Nakshatra days.

Additionally, it's wise to monitor the gold market and consider factors like gold prices, market trends, and personal financial considerations. Timing your purchase when gold prices are low or during market dips can be financially advantageous.

Consulting with an astrologer or following your cultural beliefs can also provide guidance on selecting an auspicious day for gold buying. Ultimately, the best day to buy gold this month will depend on your unique circumstances and beliefs.

Auspicious Nakshatras for Buying Gold in 2023

In Vedic astrology, there are certain nakshatras or lunar constellations that are considered highly auspicious for buying gold and jewellery. Here are some of the Shubh Nakshatras in 2023 for purchasing gold:

Rohini - Ruled by Lord Brahma, Rohini nakshatra brings growth and prosperity. Rohini's dates in 2023 are January 13th, February 10th, and so on.

Mrigashirsha - Governed by Lord Soma, this nakshatra is excellent for starting new ventures including gold buying. Mrigashirsha's days in 2023 are Jan 28, Feb 24, and so on.

Punarvasu - Ruled by Aditi, this nakshatra is symbolic of abundance and wealth. Shubh dates of Punarvasu in 2023 are Feb 13th, March 12th, and so on.

Pushya - The most auspicious nakshatra for buying valuables, ruled by Lord Brihaspati. Pushya dates in 2023 are Jan 4, Jan 30, Feb 25, and so on. 

Hasta - Governed by Savitar, this nakshatra brings prosperity, especially through gold buying. Hasta dates in 2023 are March 18th, April 14th, and so on.

Anuradha - Symbolising abundance, this is a very good Muhurat for buying gold. Anuradha Nakshatra's dates in 2023 are March 29th, April 25th, and so on.

Shubh Muhurat for Gold Purchase Today

Selecting an auspicious time, or "Shubh Muhurat," for purchasing gold is a significant tradition in many cultures, particularly in India. While I don't have access to real-time data, you can determine the ideal time for buying gold today by consulting a reliable Panchang or an astrologer. Shubh Muhurats are typically calculated based on the alignment of celestial bodies and other astrological factors.

In general, auspicious days for gold purchases often coincide with festivals, weddings, and special occasions, as these times are believed to bring good fortune. It's important to note that these auspicious times can vary based on your location and personal beliefs. Therefore, consulting with an expert or using a trusted astrological calendar can help you find the best Shubh Muhurat for your gold purchase today.

Remember that while Shubh Muhurats are traditionally considered ideal for buying gold, the actual market conditions and your financial goals should also be taken into account when making an investment. Always ensure that the purchase aligns with your overall financial plan and objectives.

Shubh Tithis to Buy Gold in 2023

In the Hindu calendar, Tithis are lunar dates based on the position of the moon. Here are some of the auspicious tithis or lunar dates to buy gold in 2023:

Shukla Paksha Pratipada - The first day of the waxing phase of the moon is perfect for buying gold jewellery. Pratipada dates in 2023 are January 2nd, 17th, February 1st, 16th and so on. 

Tritiya - The third tithi in Shukla Paksha is highly propitious for investing in gold. Tritiya tithi dates in 2023 are January 4th, 19th, February 3rd, 18th, and so on.

Panchami - The fifth lunar day is good for buying gold, silver, and other valuables. Panchami Tithis in 2023 are January 6th, 21st, February 5th, 20th, and so on.

Saptami - The seventh tithi of Shukla Paksha is an auspicious muhurat for gold purchases, especially after performing puja. Saptami dates in 2023 are January 8th, 23rd, February 7th, 22nd and so on.

Navami - The ninth lunar date ruled by Goddess Durga is excellent for buying gold jewellery like rings, chains, pendants, etc. Navami Tithis in 2023 are January 10th, 25th, February 9th, 24th and so on.  

Purnima - The full moon tithi is one of the most auspicious dates to buy gold that strengthens prosperity. Purnima's dates in 2023 are January 7th, February 5th, March 7th, and so on.

Auspicious Time to Buy Gold Today

To determine the most auspicious time to buy gold today, you should consider various factors, including your location and personal beliefs. While there's no one-size-fits-all answer, you can follow some general guidelines.

Tithi: In Hindu tradition, certain lunar days or "Tithis" are considered favourable for buying gold. Chaitra Shukla Panchami and Akshaya Tritiya are often regarded as auspicious for gold purchases.

Planetary Positions: Consult an astrologer or an astrological calendar to check the positions of celestial bodies, particularly the Moon and Jupiter. A favourable alignment of these planets is often associated with good luck and prosperity.

Festivals and Special Occasions: Many people choose to buy gold during festivals like Diwali, Dhanteras, or during weddings. These occasions are traditionally believed to bring good fortune.

Local Customs: Consider local customs and beliefs. Different regions may have their own auspicious times for buying gold.

Market Conditions: While auspicious times are important, don't forget to consider market conditions and your financial goals. Ensure that buying gold aligns with your overall investment strategy.

Ultimately, the best time to buy gold today is one that resonates with your beliefs and aligns with your goals. Consulting with an astrologer or following local customs can help you pinpoint a favorable time for your gold purchase.

Shubh Muhurat Timings for Gold Buying in 2023

In addition to auspicious days, nakshatras, and Tithis, there are certain shubh muhurat timings to buy gold for maximum luck and abundance. Here are some ideal timings:

Brahma Muhurta - The early morning period between 4:00 a.m. to 6:00 a.m. is called Brahma Muhurta and is perfect for gold-buying rituals and puja.

Abhijit Muhurat - This Muhurat falls around midday between 11:00 am to 12:00 pm. Buying gold during Abhijit muhurat brings success and victory. 

Vijaya Muhurat - Auspicious for starting new ventures, Vijaya Muhurat is between 2:00 pm to 3:00 pm in the afternoon. Ideal for buying gold jewellery.

Nitya Puja Muhurat -Meaning 'everyday worship', this Muhurat lasts 1.5 hours before sunset and is the best time for gold puja and abhishekam.  

Gaja Hora - Also known as Gajendra Muhurat, this period lasts for 1.5 hours starting from sunrise. Excellent for buying gold, especially on Vrishabha Sankranti.

Ravi Yoga - Occurring on Sundays between sunrise to mid-day, this Muhurat is ruled by the Sun and is highly auspicious for gold buying.

Amrit Siddhi Yoga - Occurring on Purnima and Pushya nakshatra, this 1.5-hour period from sunrise brings prosperity through gold.


Shubh time to buy Gold on Dhanteras 2023

2023 Auspicious Time to Buy Gold During Diwali: On Friday, November 10, 2023, the propitious window for purchasing gold on Dhanteras extends from 12:35 to 06:40 the following day, i.e., November 11. On Saturday, November 11, 2023, the favorable time to buy gold on Dhanteras is from 06:40 to 13:57. In the year 2023, Dhanteras and Diwali will be celebrated on November 10 and 12, respectively.


To conclude, there are many promising Shubh Muhurat in 2023 as per Hindu Astrology to buy gold for abundance, good fortune, and spiritual benefits. Evaluating the panchang and finding an auspicious combination of tithi, nakshatra, weekday and muhurat can help you identify the most propitious time for gold purchase. Seek an experienced astrologer if needed and schedule the gold-buying ritual for divine blessings. Follow the rituals sincerely for the fulfilment of desires.


Which is the most auspicious day to buy gold in 2023?

Akshaya Tritiya which falls on 22nd April 2023 is considered the most auspicious and lucky day to buy gold in the coming year. 

Which Day is Good to Buy Gold in a Week?

The most favorable days for purchasing gold during the week are Monday, Tuesday, Thursday, and Sunday. If the Pushya Nakshatra occurs on a Thursday, it is especially recommended to buy gold on that day.

Can I buy gold on any Tithi? 

No, it is recommended to buy gold only on shubh Tithis like Pratipada, Tritiya, Panchami, Saptami, Navami, or Purnima in the waxing phase of the moon. These are deemed auspicious by Hindu calendars.

What if I cannot buy the suggested Shubh Muhurats in 2023?

Ideally, you should schedule your gold buying on one of the Shubh Muhurats suggested for maximum benefits. But if that is not possible, you can consult your priest or astrologer to find an alternative auspicious date and Muhurat in 2023. 

Is it Good to Buy Gold Today?

The decision to buy gold today depends on individual preferences and circumstances. There are no universally prescribed good or bad days for purchasing gold; it's more a matter of personal choice and market conditions.

Is Wednesday a Good Day to Buy Gold?

Wednesday is generally considered a neutral day for buying gold, with no specific cultural or astrological significance associated with it. The choice of when to buy gold is often a matter of personal preference and convenience.

Is there any Muhurat timing to avoid buying gold? 

Yes, it is best to avoid the Rahu Kalam time period which occurs every day for approximately 1.5 hours. This period is considered inauspicious for gold buying or any new venture.

How can I find Shubh Muhurat dates and timings for my city in 2023?

Refer to a Hindu Panchang or astrological calendar for your city to find out the exact auspicious dates, nakshatras, tithis, and muhurat timings favorable for buying gold in 2023 as per your location. Online panchangs are also available nowadays for this purpose.

Which Day is Good for Buying Gold?

Akshay Tritiya stands out as the most auspicious day for buying gold jewellery and gold items. Additionally, occasions such as Makar Sankranti, Ugadi, Navratri, Diwali, Dhanteras, Dussehra, Onam, Karwa Chauth, Pushyami, and any day featuring the Pushya Nakshatra are also considered highly propitious for purchasing gold. It is believed that acquiring gold on these special days brings about a significant and multiplied blessing to your purchase.

Can We Buy Gold on Friday?

Yes, buying gold on Friday is generally considered acceptable and doesn't hold specific cultural or astrological restrictions like some other days in the week.

Is Today a Good Day to Buy Gold?

The decision to buy gold today depends on individual preferences, financial circumstances, and market conditions. There are no universally prescribed "good" or "bad" days for purchasing gold; it's more a matter of personal choice and timing.

Is Tuesday a Good Day to Buy Gold?

Tuesday is traditionally considered an auspicious day for purchasing gold in some cultures. It is believed that buying gold on this day can bring good luck and prosperity to the buyer.

Is Saturday a Best Day to Buy Gold? 

No, Saturday is not typically a favorable day for purchasing gold items. However, the auspicious timing depends on Nakshatras, Tithi, Yoga, and Karana, so consulting an astrologer is advisable before buying gold on a Saturday.

Is it a Good Time to Buy Gold?

The decision to buy gold depends on your financial goals and market conditions. Gold can serve as a hedge against economic uncertainty, but it's important to assess your investment strategy.

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